We are celebrating Earth Day with the spring edition of BE KIND. by ellen! Shop the box and receive 9 products that are good for you and good for the Earth, valued at more than $540.



Join the club and choose your plan. We offer multiple options so you can find the one that works for you!


This step’s on us, so you can sit back, relax and let us do the heavy lifting.


Open your box, and enjoy our favorite products! Pro-tip: they are best shared with friends and family. 


Memberships that work for everyone.

  • Products with a purpose

  • Handpicked by Ellen

per delivery

Billed $197.96 annually

You save $22!

Top pick!


per delivery

Billed every season


Friendsheep | No Planet B Eco Dryer Balls (Set of 3)

Crafted by women artisans in Nepal, these sustainable laundry dryer balls reduce drying time by 25%, save energy, and support fair trade and environmental conservation.

DUCKBILL | DUCK IT Memo Pad + 8-Task Bundle

Duckbill is a groundbreaking app blending human and AI assistance. Their mission is to enable people to live more joyful lives by removing the burden of everyday, seemingly endless, to-dos.

VEGA | Original Protein Powder

Vega is committed to creating delicious plant-based nutrition that’s good for the planet and those who live on it. Vega Original Protein is vegan and gluten-free, as well as Non-GMO Project Verified and B Corp Certified.

ELLENSHOP | Laugh Dance Chop Apron

Made from 20% cotton and 80% hemp, this exclusive ellenshop apron design combines sustainability with style. The water-resistant coating ensures durability, while adjustable straps provide a comfortable fit for any cook.

THE MINDFULNESS COLORING SERIES | Best-Selling Book by Emma Farrarons

This pocket-sized coloring book was the first of its kind to offer on-the-go stress relief through mindful coloring. Published by The Experiment Publishing, this is the first of the best-selling The Mindfulness Coloring Series, and it features 70 intricate patterns by illustrator Emma Farrarons.

EARTH HARBOR | Tidal Rose Crystal Hydration Toner

Created by health scientist Ali Perry-Hatch, MPH, Earth Harbor’s botanical-based products, like their Tidal Rose Crystal Hydration Toner, are nontoxic, ethical, and effective, providing luxurious skincare with sustainable practices.

CRUNCHI®  | Everluxe® Lip Crayon

The Everluxe® Lip Crayon offers long-wearing color in a sustainable pencil format, made from 100% pure Earth pigments. Founded by women, Crunchi® prioritizes safety, performance, and sustainability, offering a toxin-free, cruelty-free, and certified plastic-neutral line of cosmetics and skincare.

ETHIQUE | (2) Discovery Pack Trios for Balanced Hair and Body Care

Ethique bars save three plastic bottles each and are made with clean ingredients. Founded by a female chemistry student in New Zealand, Ethique prioritizes using plastic-free packaging and compostable materials, and supporting charitable causes. 

AMBORELLA ORGANICS | Blood Orange & Elder Flower Blooming Lollipop

The Blooming Lollipop is a fun and innovative treat with a seed-bearing stick that you can plant after you enjoy its delicious Blood Orange & Elder Flower flavor.

The How and Why

Curated by Ellen

Ellen hand picks products she loves that are cruelty free, sustainably sourced, and ethically made.

For a better world

We believe in leaving the world better than how we found it. Every season, we introduce you to brands who do good and give back to their community.

Delivered to you

You will receive a new box featuring brands who are changing the world. When you use these products, you’ll be reminded of the impact you’ve made.

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